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Becky Rochester is a brewer at a small craft brewery in Bend, Oregon
Becky Rochester's Bio:
Becky Rochester's Experience:
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Brewer at Crux Fermentation Project
July 2014 - Present | Bend, Oregon -
Vintage Cellar Hand at Tamar Ridge Winery
2009 - Present | Kayena, TasmaniaResponsible for daily winemaking procedures including pumpovers, barrel work, sanitation and sampling.
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Seasonal Viticulturist at Richard's Grove and Saralees Vineyard
2008 - Present | Windsor, CaliforniaSeasonal Viticulturist for over 500 acres of land. Responsible for sampling, lab analysis, and corresponding with winemakers from over 50 wineries. Was weighmaster and delivered grapes when needed.
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Vintage Cellar Hand at Delegat's Oyster Bay
2008 - Present | Marlborough, New ZealandWarming and inoculating Sauvignon Blanc and Chardonnay. Operating pumps and related equipment. Completing juice and wine transfers, racking and additions. Performing barrel related tasks. Performing vintage related tasks. Maintaining cellar hygiene by cleaning and sanitizing pumps, hoses, tanks and other harvest equipment.
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Vintage Cellar Hand at Martinelli Winery
2008 - Present | Windsor, CaliforniaResponsible for daily winemaking procedures including pumpovers, barrel work, sanitation and sampling.
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Brewing Intern & Brand Ambassador at Deschutes Brewery
September 2012 - July 2014 | Bend, OregonBrewing Intern. Craft damn tasty beer.
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Brewing Internship at Renaissance Brewing
April 2014 - April 2014 | Blenheim, New ZealandHelped on the bottling line, sticker bottles, pack orders, brew and other misc. jobs as assigned.
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Seasonal Vintage Cellar Hand at Delegat's Wine Estate Oyster Bay
March 2014 - April 2014 | Blenheim, New ZealandVintage Cellar Hands are involved in various winemaking and cellar operations from grape receival through to fermentation management, filtering and cooperage.
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Operations Director (Independent Contractor) at Faith, Hope and Charity Vineyards
March 2013 - December 2013 | Terrebonne, OregonManage over all aspects of the business and operations.
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Professional Wine Competition Coordinator (Independent Contractor) at Wisconsin State Fair
January 2011 - December 2012 | WICo-founder, facilitator and coordinator for the Wisconsin State Fair Professional Wine Competition at the Wisconsin State Fair.
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Grape Marketing Coordinator (Independent Contractor) at Wisconsin Grape Growers Association
January 2011 - December 2012 | WIA position funded by a USDA Specialty Crops Grant for the Wisconsin Grape Growers Association to research the Wisconsin grape and wine industry. Developing marketing programs to increase the sale of Wisconsin grown grapes and wines being produced by Wisconsin grown grapes. Analyzing current state of vineyards and wineries in Wisconsin. Building relationships between growers and wineries by developing tools and networking opportunities. Managing social media, advertising and PR programs.
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Professional Wine Judge at International Cold Climate Wine Competition 2012
August 2012 - August 2012 | University of MinnesotaThis year's competition included more than 325 wines from commercial wineries in 12 states and Canada. Awards were based on blind tastings by 21 expert judges, who include wine writers, restaurateurs, retailers and wine educators. Three-judge panels determined the initial awards, with the top-scoring Best of Show wines evaluated by seven-judge panels and all 21 judges for the Minnesota Governor's Cup award. The ICCWC is a partnership between the Minnesota Grape Growers Association and the University of Minnesota which developed several of the cold-hardy grapes used to make the wines in the competition.
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Harvest Intern at Anne Amie Vineyards
October 2011 - November 2011 | Carlton, OregonResponsible for daily winemaking procedures including pumpovers, barrel work, sanitation, inoculation, additions, and lab work.
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Direct Sales Manager at Willamette Valley Vineyards
2009 - 2011 | Turner, OregonKey management role as Direct Sales Manager. Managed over four tasting rooms, wine club, internet sales, winery ambassador program, on-site and off-site events and small package shipping. Manager overall retail sales operations including four (4) tasting room locations, online orders, telephone sales, wine clubs. Coordinate off-site and on-site events. Manage retail staff through meetings and educational training. Plan monthly sales goals and marketing promotions to reach these goals. Managed over annual retail sales of $2.4-$2.8 million.
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Direct Marketing Manager/Wine Club Manager at Bargetto Winery
2004 - 2008 | Soquel, CaliforniaManaging three different wine clubs with over 2,000 members across the United States. Updating and maintaining winery databases in Access, Relevant Tools and WIMS. Answering customer questions or concerns by fax, phone, and email. Creating flyers, catalogs and other promotional materials. Planning and organizing off-site events and art and wine festivals to promote and build our brand image. Updating and maintaining websites and online shopping cart. Writing and editing online newsletters. Managing 2-6 employees. Preparing budget for wine club and direct mail department. Managing incentive programs to drive wine club signups in both tasting rooms Soquel and Monterey. Managing and coordinating compliance COLAs and state-by-state for direct to consumer shipping. Planning and executing two telemarketing campaigns for wine club and direct mail. Conducting online surveys and reported and analyzed results. Maintaining constant contact with distributors and retailers in Midwest sales territory while building the brand image and placement.
Becky Rochester's Education:
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Des Moines Area Community College
2007 – 2010Certificate of Specialization in EnologyConcentration: Winemaking -
Viterbo University
1998 – 2002Bachelor of Arts in Business AdministrationConcentration: MarketingActivities: Soccer, graduated magna cum laude.
Becky Rochester's Interests & Activities:
Running, cooking, hanging out at local breweries, mountain biking.